You know you're more than your follower count, but the grind makes it hard to remember that
One algorithm change can tank your visibility overnight—giving you more anxiety than Y2K ever did
Your AI-written captions are more generic than a TGI Friday's menu
Creating content 7 days a week wasn't in your business plan, but here you are
does this sound familiar?
WOULD YOU LIKE TO BUILD AUTHORITY THAT LASTS INSTEAD OF TRADING YOUR TIME FOR LIKES?
You could spend your time serving clients instead of serving the algorithm
You attract clients through your expertise, relationships, and authority (not trending audio)
No more posting panic—you have strategic visibility that doesn't require daily content
Imagine having a marketing system that works for you, not against you...
How's this for relief?
6-month coaching program that builds your complete marketing roadmap using The DENIM Method™
Step-by-step framework that takes you from scattered to strategic—complete with your signature positioning and messaging
You'll walk away with lead magnets, email sequences, and case study systems that convert
This isn't another course that collects digital dust in your downloads folder. STOP THE GRID GRIND is 6 months of strategic marketing coaching that gives you a complete roadmap to attract clients through authority and relationships—not algorithms. Think of it as your marketing strategy growing up and getting its life together.
Stop the grid grind
Introducing
academy
The complete DENIM Method broken into bite-sized video lessons you can actually finish. Each module builds on the last, so you're creating a solid foundation—not just collecting random marketing tactics.
The lesson library
Inclusion No.1
The Inclusions
Every week, we meet cohort-style to go deeper on the lessons, troubleshoot your specific challenges, and make sure you're actually implementing (not just watching videos and calling it progress).
Weekly Coaching Calls
Inclusion No.2
A workbook that grows with you throughout the 6 months. By the end, you'll have a robust brand book that guides every marketing decision (and yes, you can use it to train ChatGPT to write in your voice).
A Living Brand Book
Inclusion No.3
Lindsey Knowles, creator of Stop the Grid Grind academy
You don't need to post every day to build a sustainable business. You need a strategy that works for you, not against you. That's exactly what the DENIM Method does.
Pull it all together into your complete marketing roadmap and game plan for sustainable growth beyond the program
Module 6:
WRAP UP &
NEXT STEPS
Create scalable systems that attract clients on repeat so you're not starting from scratch every month
Module 5:
MULTIPLY YOUR IMPACT
Get visible where your ideal clients actually are—podcasts, speaking, SEO—not just where the algorithm tells you to be
Module 4:
INCREASE YOUR VISIBILITY
Build systems and strategies that keep you top-of-mind without total reliance on social media.
Module 3:
NURTURE YOUR AUDIENCE
Document your expertise through case studies and proof points that make ideal clients say "yes, THIS is who I need"
Module 2:
ESTABLISH YOUR EXPERTISE
Uncover your unique positioning and signature methodology so you finally sound different than everyone else in your industry
Module 1:
DISCOVER YOUR BRAND AUTHORITY
to help you build authority without the posting grind
Just a few topics that we will cover
YOU'RE READY IF:
The phrase "just post more consistently" makes you want to throw your phone out the window
You're good at what you do but your marketing sounds like a robot wrote it
You'll actually show up and implement instead of just collecting courses like Beanie Babies
You're willing to invest 6 months in building real authority instead of chasing overnight success
You want a proven framework instead of piecing together random marketing tactics from Instagram
A closer look
The denim method
Step 01
Define your unique positioning, ideal client, and signature methodology. You'll walk away with crystal-clear messaging that attracts the right clients and repels the wrong ones—no more explaining what you do five different ways.
Discover your brand authority
Step 02
Document your proven process and create compelling proof that positions you as the go-to expert. Transform your approach into a named methodology backed by case studies and thought leadership that makes you impossible to ignore.
establish your expertise
Step 03
Build email systems and relationship frameworks that convert strangers into clients. Create strategic partnerships and automated nurture sequences that work 24/7—without living on social media.
nuture strategic relationships
Step 04
Get in front of ideal clients through podcasts, speaking stages, and SEO content. Develop your pitch systems and signature talks so you show up where your clients actually are—not just where algorithms want you.
increase your visibility
Step 05
Turn your efforts into scalable systems through content repurposing, automation, and strategic lead magnets. Build a business that grows without requiring your constant input.
multiply your results
I'm already overwhelmed. How much time does this actually take?
The program is designed for busy business owners, not people with unlimited free time. Expect to spend 2-3 hours per week: watch the bite-sized video lessons (15-30 min), attend the weekly coaching call (60 min), and implement what you learned (60-90 min). The whole point is to build systems that SAVE you time long-term—not add more to your plate.
01
of
05
Do I need to be good at marketing or have a big following to join?
Nope. If you already had it all figured out, you wouldn't be here. This program is built for service providers who are good at what they do but don't have a marketing strategy that works. Whether you have 100 followers or 10,000, if you're tired of the posting grind and ready to build authority strategically, you're in the right place.
02
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05
What if I can't make every coaching call?
Life happens—we get it. All coaching calls are recorded and posted in Slack within 24 hours, so you can catch up on your own time. That said, the real magic happens when you show up live for the coaching and community. You'll get way more out of this if you prioritize being there.
03
of
05
Will this work if I don't want to quit social media completely?
Absolutely! This isn't about abandoning social media—it's about stopping the daily grind and building a STRATEGY that includes multiple visibility channels (podcasts, email, partnerships, SEO, etc.). Social media can be PART of your plan, but it won't be the ONLY thing holding your business together. Think of it as diversifying your marketing portfolio instead of putting all your eggs in the Instagram basket.
04
of
05
I've bought courses before and never finished them. How is this different?
This isn't a course you buy and hope you'll watch someday. It's a 6-month cohort with weekly coaching calls, accountability from your peers, and a strategist who will call you out (lovingly) if you disappear. You're not doing this alone in your downloads folder at 2am—you're building alongside other founders who are just as tired of the grid grind as you are.
05
of
05
But what do I know about building a business without the grid grind?
I became a fully booked freelance service provider before I even had a website. Before I had any real social media presence. Zero Instagram strategy. No posting schedule. No content calendar anxiety.
What I DID have? I showed up in spaces where my dream clients were asking questions. I said yes to opportunities that put me in front of the right people. I built relationships, not follower counts. I let my expertise do the talking instead of trying to hack the algorithm.
I'm Lindsey—founder of Back Pocket Creative Services and living proof that you don't need a massive following to build a booked-out business.
